We believe that SOLUTIONS can HAVE MORE IMPACT if designers AND ENGINEERS collaborate from the beginning

WE tend to ATTRACT DESIGNERS WHO ARE PASSIONATE ABOUT FOUNDING TECH SOLUTIONS that impact the communities we live in

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Watungaji is the Swahili word for designers or creators. The name describes what the studio does, how it fits with Nairobi’s current technology boom and the transition to a startup oriented tech community.

In the book REWORK, writer Jason Fried discourages the use of the term “entrepreneur.” He says that “Everyone should be encouraged to start [their] own business, not just some rare breed that self-identifies as entrepreneurs.” Instead he recommends the term “starter” to describe anyone doing what they love on their own terms by starting solutions in order to actualize a far-reaching, positive change.

We believe that more designers should get more involved in addressing social issues using technology. It is a fact fact that solutions can be more successful if designers and engineers collaborate from the very beginning. We believe that by focusing on what one loves to do, we are able to do work beyond commercial gain and create impacting solutions.

The Projects

In just a few months, the studio has already become a hotbed of creative activity. As one might expect, this naturally results in new projects and startups spawned by the designers. Designers critique, encourage and inspire each other to start projects that are both commercial and ones that have a social value.

Below are some of the projects we’ve launched since March this year.

Platform for tshirt designers in Nairobi to market & sell their designs. Designers now have a platform to expose their creative work.

VISIT MATEESHOH

Waabeh is Africa’s audio Market. The platform exists to solve the problem of search, discovery and distribution of African audio content

VISIT WAABEH

Nairobi Love is an identity campaign for the Nairobi city for its inhabitants to be proud of their city

VISIT NAIROBI LOVE

Zurura identifies and curates different tour packages that are affordable and unique and push them to their local followers

VISIT ZURURA KENYA

The Teams

The powerful and most important element of the studio are the design teams. Being surrounded by other independent and like minded designers with different skill-sets, networks and creative projects incubates creativity, innovation and meaningful business and social relationships.

Tosh

Ferd

Jeff

King

Marto

Ojay